Chinese meat group Zhongpin is to enter eastern China with the construction of a pork plan in Jiangyan.
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Construction on the processing facility and distribution centre will begin in August, the firm announced on Friday (11 June).
The plant will produce chilled and frozen pork and prepared pork products and will broaden the firm’s cold-chain logistics business in the Jiangsu province.
Xianfu Zhu, chairman and CEO, said: “This will be Zhongpin’s first production and logistics entry into the eastern China market, where we expect to create additional returns on investment for our shareholders.
“This eastern region, which includes the Yangtze River Delta with Shanghai as the center, has a large population and huge consumption potential. The Jiangyan region, in particular, is a rich and fertile growing area with abundant hogs, vegetables, fruits, and other high-quality agricultural products, and is the perfect location where we can produce our food products to serve eastern China,” he added.
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By GlobalDataThe plant’s annual capacity will be about 130,000 metric tons, with chilled pork, including easy-to-cook pork, accounting for about 80,000 metric tons, frozen pork for around 20,000 metric tons, and prepared pork products for about 30,000 metric tons.
