US snacks group Lance has bought privately-held Brent & Sam’s, a producer of branded and private-label gourmet cookies.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The purchase was funded with a draw under Lance’s existing credit facility. Terms of the cash purchase were not disclosed.


“Adding an established line of high-quality premium cookies to our product offering will help broaden and diversify our product portfolio, capitalize on the growth in premium private label products and make us a more valuable partner to our customers,” said David Singer, president and CEO of Lance.


In December 2007, Lance bought a stake in organic sector firm Late July Snacks, a maker of crackers, sandwich crackers and cookies.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact