Swiss chocolatier Chocolat Frey has relaunched Bugg bubble gum in Norway after a campaign on social networking site Facebook attracted the company’s attention.

“The Facebook group calling for the relaunch was really quite considerable,” a spokesperson for the company said. “There was clearly demand for this nostalgic bubble gum brand.”

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The Facebook campaign attracted in the region of 60,000 members, the spokesperson confirmed.

The gum is available in four sugar-free flavours: raspberry-strawberry, banana, lemon and pear.

Chocolat Frey acquired the rights to the brand from confectioner Malaco in 2007.

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