Northern Bloc, an ice-cream manufacturer based in the north of England, has received a “seven figure” investment from London-based Mobeus Equity Partners.

The company suggested the backing is a result of the success of its vegan ice-cream offering and said it plans to use the money to help it expand further in the plant-based sector.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Northern Bloc, based in Leeds in West Yorkshire, was founded in 2014 by directors Josh Lee and Dirk Mischendahl. It said the market for vegan ice cream has grown rapidly during the Covid-19 pandemic.

Mischendahl said: “The appetite for sustainable eating has jumped forward five years, in the space of just one. The result of our actions on the planet became very real in 2020, both in terms of the origin of the pandemic and the positive changes that were made to the environment during the global lockdown. 

“Plant-based is no longer a dietary requirement, it’s fast becoming a way of life and Northern Bloc is proud to be at the forefront of bold, innovative, amazing tasting products which suit this revolution.”

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Northern Bloc, which has listings with 'big four' UK supermarket Morrisons as well as Waitrose and the Co-op, plans to use the the funding to increase its production capacity and strengthen its team.

Jane Reoch, who worked on the deal for Mobeus, said: "Northern Bloc is a true breakthrough brand, well-positioned for growth as the plant-based movement garners global attention. The products use all-natural flavours with no compromise on quality or taste."

Following the deal, Paul Keen, previously CFO of ETC Venues, will join the Northern Bloc board as a non-executive director.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact