Fairtrade chocolate company Divine Chocolate has announced listings at a number of US mainstream retailers.

Until now, in the US, Divine’s chocolates were stocked in Whole Foods Market and World Market. The company has secured lists at mainstream retailers including Kroger, Harris Teeter, Target, Meijer, Roundy’s and Ahold.

Go deeper with GlobalData

Go deeper with GlobalData

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The move sees the chocolate maker, which is 33% owned by cocoa farmers in Ghana, competing alongside “the premium chocolate big players”, said Troy Pearley, VP of sales.

Speaking to just-food he said the “high quality in taste” of Divine Chocolate would see it perform well against its competitors.

“We are very pleased to see our consumer base growing as they discover this incomparable brand, and growing interest amongst more of the leading retailers,” he added.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact