US neighbourhood store operator 7-Eleven has set up shops in underground railway stations in China’s Guangzhou.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Shops are under construction at all 16 stations of the city’s new No. 2 subway line, which only recently started operations. The stores will focus on selling high-turnover goods such as drinks, fastfood and newspapers; although products lines will be altered as customer feedback begins to filter through.
7-Eleven has gained permission to open 350 shops in south China. Guangzhou is the capital of south China’s Guangdong Province.
