Italians are expected to spend €30m (US$30.3m) on pasta for Christmas lunch this year.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


According to a survey conducted by the Italia farmers’ association Coldiretti, Italians are expected to eat their way through ten million kilograms of pasta this Christmas. Around 90% of Italians eat Christmas lunch with their families, with pasta being the most popular meal, reported the Italian News Digest.