Chutneys & relishes inflation in Germany stood at 0.840% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q1 2024, GlobalData monitored the pricing of 43 chutneys & relishes SKUs from companies such as Alnatura and Klostergarten that were sold by e-retailers. Buy the report here.
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Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Alnatura offered lowest prices of the total SKUs within the chutneys & relishes category from January through March 2024, followed by EDEKA 24 and Rossmann. According to the analysis, the price range of $5 and below was the most competitive, with 43 SKUs.
The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Alnatura had greatest share of lowest prices for individual SKUs in chutneys & relishes in Germany in Q1 2024.
Analysis of the quarterly price data showed that no discounts were offered for chutneys & relishes category by the retailers tracked by GlobalData. Among variants, the tracker revealed gherkins and green olives & stones as the most popular (by number of SKUs) chutneys & relishes variants. These were priced 1.26% lower than the average price of a chutneys & relishes SKU.
Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Alnatura, EDEKA 24, Rossmann, Aldi and . According to the analysis, Aldi had the lowest average unit price, while the retailer with the widest product assortment was Alnatura.
The report brings attention to the intricate pricing dynamics within the chutneys & relishes market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Alnatura, EDEKA 24 and Rossmann stood out as prominent e-retailers, providing competitive pricing for a substantial number of chutneys & relishes SKUs. However, to comprehensively grasp chutneys & relishes market in Germany, continuous tracking of SKU pricing over time is necessary.
For a more detailed analysis of pricing trends in the Germany chutneys & relishes market, buy the report here.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData’s online price intelligence platform helps users analyze price leadership and price gaps, as well as visualize product variants at the SKU level, across multiple geographies, retailers, and categories. The platform, a product of Consumer Intelligence Center provides price insights from more than 370 online retailers across 44 countries.
