Wet cooking sauces inflation in Italy stood at 0.850% in Q3 2024, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q3 2024, GlobalData monitored the pricing of 110 wet cooking sauces SKUs from companies such as Botticelli, Cucina & Amore and Barilla that were sold by e-retailers. Buy the report here.
Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Supermarket Italy offered lowest prices of the total SKUs within the wet cooking sauces category from July through September 2024, followed by Etailian Food and Carrefour Italia. According to the analysis, the price range of $5 and $10 was the most competitive, with 82 SKUs.
The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Supermarket Italy had greatest share of lowest prices for individual SKUs in wet cooking sauces in Italy in Q3 2024.
Analysis of the quarterly price data showed that Supermarket Italy offered the highest number of SKUs on discount among the listed SKUs for each retailer. Among variants, the tracker revealed white clam sauce and basil & tomato; spaghetti as the most popular (by number of SKUs) wet cooking sauces variants. These were priced 33.74% lower than the average price of a wet cooking sauces SKU.
Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Supermarket Italy, Etailian Food, Carrefour Italia, and . According to the analysis, Carrefour Italia had the lowest average unit price, while the retailer with the widest product assortment was Supermarket Italy.
The report brings attention to the intricate pricing dynamics within the wet cooking sauces market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Supermarket Italy, Etailian Food and Carrefour Italia stood out as prominent e-retailers, providing competitive pricing for a substantial number of wet cooking sauces SKUs. However, to comprehensively grasp wet cooking sauces market in Italy, continuous tracking of SKU pricing over time is necessary.
For a more detailed analysis of pricing trends in the Italy wet cooking sauces market, buy the report here.
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