Asia’s tussle with deadly lung infection SARS has altered food consumption patterns radically in some regions with instant noodle manufacturers announcing record sales since the outbreak.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


“Eating out was a very important part of our lifestyle in China,” said Shanghai-based broadcaster Annie Yao. “But now I know many people who almost never go out, its bound to affect eating customs.”


Demand for home-consumed food has soared and there have been reports of mass panic buying of dried foodstuffs in some Chinese cities. Japan’s cup noodles and other instant foods manufacturer Nissin Food Products said it was increasing production in China and Hong Kong.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now