Australian firm Kez’s Kitchen has developed gluten-free cereal snacks to cater for demand for on-the-go lines after it launched a breakfast cereal last year.
The family-owned business has introduced a range of cereal snacks, bites and bars.
Go deeper with GlobalData
The company also said two of the lines are low in fructose and certified as “FODMAP-friendly”, suitable it said for consumers suffering from symptoms of irritable bowel syndrome. The so-called FODMAP diet has been proposed as a way to reduce the symptoms of IBS.
MD Michael Carp said: “While cereal based, these snacks and bites aren’t strictly a breakfast food. When our cereal first launched in Coles last year, we were flooded with emails from customers who enjoyed it so much, they would eat it throughout the day – we knew then that the snack range had to become a reality.”
Kez’s Kitchen has secured listings in Woolworths and Coles for the new products.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
