Denis Eck, CEO of Coles Myer, said yesterday (12 December) that the online division of Australia’s largest general retailer supermarket group would greatly exceed initial expectations. E-colesmyer was launched in March of this year and so far online sales represent 12% of all electronic commerce in Australia.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
When it was first launched the company expected the site to become profitable in 2003, but already sales for this financial years have topped A$300m, A$50m greater than expected.