US sweet baked goods manufacturer Rich Products has revealed its UK operations are to be consolidated in a new production site at Andover, Hampshire, in southern England.

The company, said to be the largest privately-owned frozen-food company in the US, operates in the UK from bases at Fareham and Portchester, both in Hampshire, as well as in Hartlebury, in Worcestershire in the English Midlands.

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The plan is for those facilities to close with all work switched to the new 15-acre Andover site, although all will continue to run alongside the new plant for the time being with the full transition planned for 2019.

Rich Products said it has completed a consultation process with staff and will continue to support all employees over the course of the restructuring process and transition.

The company said its new facility represents a multi-million pound investment and heralds Rich Products’ commitment to long-term expansion in the UK.

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David Hunt, managing director for Rich Products’ operations in the UK, Europe and the Middle East, said: “The food manufacturing world is constantly evolving and undergoing rapid change. This requires us to adapt and innovate, and the new Andover site will mean state-of-the-art technology, exceptional working conditions, and will enable us to continue to improve upon our already first class customer service and range of sweet bakery products.

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“This is an ambitious project that represents our long-term future commitment to the UK. With plans for the next five, ten and 20 years, the new facility will increase production and business efficiency as we enter a new phase of growth.”

The new facility will also feature a dedicated artisan bakery where smaller batches of artisan lines will be produced.

Rich Products supplies baked products, fillings and toppings to the foodservice, in-store bakery and retail sectors. Its products include muffins, cookies and scones.