Canadian frozen pizza maker Better For You Foods has announced its move into USDA-certified organic products.

The firm, which operates under the Better4U Foods brand, is launching organic Ancient Grains Pizzas in supermarkets across Canada. The frozen pizzas are available in two variants: cheese and pepperoni.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

The pizza crust is made with organic sprouted wheat, sprouted quinoa and sprouted millet and the toppings use certified organic ingredients.

As part of the move, the company said it is “branching out into various innovative organic products” including private-label lines developed for “health-oriented” natural foods companies.

“Certified organic ingredients are a must-have for a growing number of natural foods consumers. This was a natural next step for our company,” said founder Jack Lotker.

Better For You Foods already produces gluten-free frozen pizzas.
 

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now