Grupo Bimbo's US arm has announced the nationwide launch of whole grain breads under its Nature's Harvest brand.

The range includes four varieties and are free from artificial flavours, colours and high fructose corn syrup.

"Whole grain options that taste great have not always been the easiest to find, which is why we are very excited to bring Nature's Harvest delicious whole grain breads nationwide for the whole family to enjoy," said Kara Reddy, senior brand manager, Nature's Harvest bread. "Not only do all of Nature's Harvest bread varieties taste great, they also provide at least 8 grams of whole grains in every serving, making Nature's Harvest a simple and delicious way for the whole family to get the whole grains they need in their diet."