Nestlé has said that investments it has made in upgrading production in Bulgaria units reflects the importance it places on the market.

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“The Bulgarian market is very important for Nestlé – as is the whole Eastern European region,” a spokesperson for the Swiss food giant told just-food.


Over the past year, the world’s largest food group has invested EUR10m (US$15.5m) to upgrade its confectionery production plant in Bulgaria.


“We have purchased new production equipment and set up a new production line for Kit-Kat Senses,” the spokesperson revealed.


Nestle Bulgaria more than doubled its pre-tax profit to EUR5.9m and aims a further 20% increase this year.

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