US olive oil producer California Olive Ranch has acquired local sauces, soup and dressings producer Lucini Italia from Argentinian food group Molinos Rio de la Plata.
Molinos has been a shareholder in Lucini Italia since 2011 and only last August attained majority control of the business.
Go deeper with GlobalData
The group will take a “significant minority share” in the combined California Olive Ranch and Lucini Italia, which will have revenues in excess of US$80m in 2015, the companies said.
California Olive Ranch and Lucini Italia will continue to operate under their own labels.
The deal allows California Olive Ranch to enter the sauce, vinaigrette, and vinegar categories. Gregg Kelley, the CEO of California Olive Ranch, said: “We see strong growth in the premium segment in coming years and we think these two brands are best positioned to prosper as consumers trade up to better quality.”
See Also:
California Olive Ranch and Lucini Italia’s combined share of the extra virgin olive oil category makes it the fourth-largest brand in the US with 4.45% of US retail sales, the companies said.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataMolinos said: “The two companies are a natural fit, and the combination creates a very attractive go-to-market proposition with potential for rapid expansion in the US.”
