Campbell Soup Co.-owned baby food manufacturer Plum Organics is expanding into adult snacking in the US with the launch of Plum Vida pouches.

The new line is available in three varieties: cherry berry beet ginger, pear kale spinach celery and pineapple carrot mint. The range features Plum’s well-recognised spouted pouch.

Each five-ounce pouch contains three grams of fibre and between 70-90 calories. The products are all USDA-certified organic and Non-GMO Project Verified.

The range is available at Target stores throughout the US with an RRP of US$1.99 per pouch or $6.99 for a pack of four. 

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now