French dairy giant Danone has relaunched its Silhouette line of yoghurt, removing “hidden nasties” and adding a new Greek variant, Silhouette Greek.
Aspartame, gelatine, artificial flavours and colours will be removed from the range, Danone said. The reformulation comes in response to growing demand for a more holistic approach to weight management, the group added.
“Women are looking for more natural, nutrient-dense products with fewer empty calories,” the company said.
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