Floron Food Services Limited is pleased to announce the appointment of William D. Burch, FCA to the Board of Directors. Mr. Burch is a Chartered Accountant with extensive professional, managerial and executive experience. He was formerly Managing Partner of the St. John’s and then, Edmonton offices of Coopers & Lybrand, Chartered Accountants. Prior to that, he had been a Vice President of a large oilfield service company. Mr. Burch is currently concentrating on various business interests and community work.

Mr. Burch is a member of the Board of Directors of New Media Capital Inc., a public company, and of Imaging Solutions Ltd., a private company. He is also a member of the Capital Health Authority where he serves as the Chair of the Audit and Finance Committee.

“Bill Burch has extensive business experience and a lot to offer to our Board. The other Board members and I are very pleased that he will be joining us. He has contributed significantly to the businesses and the community organizations that he has been involved with and we are looking forward to working with him”, said Ronald J. Coyle, the Chairman of Floron’s Board. Mr. Burch fills the vacancy created by the resignation of Mr. David Hygaard.

Floron Food Services Limited is a dynamic and growing company that specializes in the food manufacturing and distribution business. Floron is the exclusive manufacturer of meat sauce for all Boston Pizza franchises in North America. It is also the distributor for all required products for Boston Pizza franchises in northern Alberta and the Northwest Territories. The company is based in Edmonton, Alberta. It was founded in 1984 and has now grown to over $30 million in annual consolidated sales with the acquisition in October, 2000 of 100% of the outstanding shares of Hygaard Fine Foods Ltd.

Hygaard is based in Sherwood Park, Alberta and has over twenty-five years in the business of manufacturing sandwich products for the convenience food business. Hygaard is also the exclusive distributor for Jack Links meat snacks in Western Canada.

Both Hygaard and Floron operate out of Agriculture Canada and H.A.C.C.P. approved facilities. H.A.C.C.P. approval is required to be able to ship manufactured food products into the United States.

THIS NEWS RELEASE WAS PREPARED BY MANAGEMENT OF THE CORPORATION. THE CANADIAN VENTURE EXCHANGE HAS NEITHER APPROVED NOR DISAPPROVED THE INFORMATION CONTAINED HEREIN.