Intercorp Excelle Inc. announced today that for the second year in succession, the Company has been awarded a coveted category Grand Prix Product Award for its Renee’s Gourmet Naturally Light(TM) dressing as “Best New Condiment, 2000.”
Renee Unger, President of Intercorp Excelle Inc., commented that, “We are extremely grateful to have earned this recognition for the second year. Having the Grand Prix symbol on our Naturally Light Sauces last year and now the Naturally Light Dressings is further evidence that our customers can be assured our products are world-class. Our Research and Development department continually strives to develop exiting new and innovative products through passion and creativity.”
The Grand Prix Awards were initiated by the Canadian Council of Grocery Distributors in conjunction with Canadian Grocer Magazine to reward manufacturers for originality and innovation, for taste, packaging and versatility of products. This award is highly sought after and coveted in Canada, as it recognizes excellence in the Food Industry.
Commenting on the sales impact, Arnold Unger, CEO of Intercorp Excelle Inc. said, “This opportunity allowed us to fully penetrate Western Canada with all of our Renee’s Gourmet(TM) and A1(TM) steak sauce products, especially with the major accounts. In addition, the Grand Prix award gives us an added boost in the marketing and promotion of our products across Canada. We have the momentum to carry our success on the Renee’s Gourmet(TM) line into the US marketplace with these products as well as newly developed recipes and product lines. It truly is an exciting year for Intercorp as we embark on our aggressive sales growth plans.”
About Intercorp Excelle Inc.
Intercorp Excelle Inc. is the market leader in developing, manufacturing, marketing and distributing retail branded, private label and food service salad dressings, sauces, (including A1(TM) steak sauces in Canada), marinades, dips and mayonnaise in both Canada and the U.S. The primary aspect of all products is the undisputed quality and enormous taste appeal. The company’s primary brand name, Renee’s Gourmet(TM), uses no additives, no preservatives, no MSG, and is suitable for those who are lactose intolerant, diabetic and weight conscious. Renee’s Gourmet(TM) is the number one selling line of refrigerated salad dressings in Canada (AC Neilsen, 2000).
For more information, please refer to Intercorp Excelle Inc.’s web site, www.renees.com.
The information contained in this news release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in such statements. Such statements regarding the timing of acquiring and developing new products, of bringing them on line and of deriving revenues and profits from them, as well as the effects of those revenues and profits on the Company’s margins and financial position, is uncertain because many of the factors affecting the timing of those items are beyond the Company’s control.