Canadians are able to identify “healthy” snack options, but do not always reach for them at snack-time, a survey has suggested.


A full 84% of respondents snack regularly and half of respondents said they eat in between meals at least once a day, the study, carried out by pollsters Ipsos, suggested. 


The top healthy snack choice listed was whole grain cereal with 82% of those asked consuming such products.


However, when asked about their own snack choices of the past week, 65% listed fruit, followed by the so-called unhealthier option of crisps (48%) and candy, chocolate or cookies (39%).


The IPSOS study says more than a third claim to feel guilty when they snack, and most of it is done in the latter part of the day, with a quarter of respondents snacking just before bed.

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By GlobalData