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January 13, 2020

Dutch firms Plukon, Staay team up to takeover Fresh Care Convenience

Dutch firms Plukon Food Group and Staay Food Group are teaming up to takeover a local fruit and vegetable business.

By Dean Best

Dutch firms Plukon Food Group and Staay Food Group are teaming up to takeover local fruit and vegetable business Fresh Care Convenience (FCC).

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The two companies have entered an agreement to purchase 51% of Dronten-based FCC, which is the international arm of fruit and vegetable business Staay, subject to approval from the relevant competition authorities, according to a statement. The spin-off will see poultry group Plukon, which also owns a meals and salads factory in the town of Wezep, acquire the remaining 49% within three years.

“The cooperation with FCC fits in with Plukon’s ambition to further invest in knowledge of vegetable chains and vegetable processing,” a statement noted.

It added: “From the sourcing of raw materials, existing logistics channels and available production capacity, the companies will further strengthen each other. In addition, with the intended cooperation, the quality assurance of vegetables and the processing thereof can be brought to a higher level.”

FCC produces meals and salads for its key markets in Germany and Denmark, as well as the Netherlands. The business has a turnover of around EUR78m (US$86.7m) and employs 400 people.

Plukon generates revenues of around EUR1.8bn and has production facilities in the Netherlands, Belgium, Germany, Poland and France, employing more than 5,500 workers. In 2018, the company extended its poultry presence with the acquisition of Polish peer L&B Wyrebski, and in 2016, it snapped up French poultry business Groupe Duc.

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Which ingredients are trending in Consumer Packaged Goods in 2022?

Consumers have radically re-thought their priorities in recent years: find out what new trends and needs are arising and how these can be addressed through selecting the right ingredients in product formulations. GlobalData’s report on Trending Ingredients in FMCG offers a deep dive into popular and emerging ingredients across FMCG categories. Gain insights into how positively or negatively consumers perceive these ingredients, appraise the latest product formulations incorporating these ingredients, and learn how to successfully leverage these credentials in NPD and marketing. This report covers:
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  • Ingredients in Food & Drink
  • Ingredients in Beauty & Grooming
  • Ingredients in Household Care
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Enter your details here to receive your free Report.

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