Danone’s chilled dairy products could represent 65% of the group’s turnover five years from now, the company has said.
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The dairy division currently generates 56% of total revenues – twice as much as Danone’s drinks business and four times as much as its biscuits and cereal division – the French food group told just-food.
In a recent press briefing, president and CEO Franck Riboud said that as a consequence of both the dairy and drinks divisions yielding strong growth the group’s focus is more than ever on two market segments. However, he played down the possible sale of the biscuits and cereals division whose performance has improved.
“When one looks at the results of this division, there is no pressing need to be asking questions of this kind. Biscuits is now enjoying a higher profitability level than the group average thanks to a restructuring plan, sell-offs and also due to IFRS (accounting) norms,” Riboud added.
“We’ve also successfully relaunched products such as Mikado and Paille d’Or. Sales have increased 2-3% annually and we are gaining market share. Certain brands have reported double-digit growth.”
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