FRANCE: Lindt launches chocolate fondue

Swiss chocolate maker Lindt & Sprungli has launched a fondue product in France.

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Unilever- A Deep-dive into Product Launches and Advertising Strategy

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The Fondue au Chocolat de Lindt range contains three lines – noir fondant, noir intense 70% cacao and lait praliné.

The fondue is packaged in a ceramic pot and, after being microwaved for three minutes, stays hot and melted for half an hour. The products have gone on sale at Auchan stores.

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Unilever- A Deep-dive into Product Launches and Advertising Strategy

Track product launches by FMCG companies to get an understanding of the product-level strategies including geographic concentrations, innovation types, product claim, category focus and more
Monitoring the advertising strategies of various brands and gain insights into channel focus, regional focus, and more
Perform company-level analysis to understand business model, size, and geographic focus

Don’t miss out on key market insights that can help optimize your next investment – read the report now.

By GlobalData

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Dean Best

An experienced editor, Dean has reported on the international food and beverage industries for 19 years. He became editor of Just Food in 2007 and Just Drinks in 2022.