French tinned pâté specialist Hénaff has been awarded the local licence to manufacture the products of US sausage specialist Johnsonville.
Speaking to just-food, Hénaff CEO Loic Hénaff said his company had been approached by Johnsonville on the licence, the two parties having known each other for some time.
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However, he declined to comment on the annual volume of sausages it concerned.
The licence will bolster the firm’s existing activity in the top end of the sausage market. Hénaff has a dedicated production unit at its HQ in Pouldreuzic.
Hénaff confirmed the licence will lead to the creation of ten jobs. Provision is made for a marketing campaign to promote the Johnsonville brand in France.
Hénaff’s 2013 turnover was largely unchanged on the previous year at EUR42.6m.
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