French food group William Saurin plans to improve the nutritional content of its canned ready meals.
The company confirmed today (18 April) that it aims to improve the nutritional profile of its product portfolio by reformulating its existing ranges.
“We want to build better nutrition in our products,” a spokesperson for the company told just-food. “For us, this is about developing a balance of nutrition and taste to create healthy diets.”
William Saurin has outlined five nutritional aims that it intends to meet: reducing salt and fat content, cutting palm oil, reducing additives and improving meat traceability.
The spokesperson added that the group is also looking for ways to improve the “positive nutrition” of its products by adding vitamins and minerals.
William Saurin is owned by French food holding company Financière Turenne Lafayette (FTL), which also owns business including meat brand Montagne Noire and Panzani pasta.
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By GlobalData