The Livekindly Collective, the owner of meat-alternative brands including Oumph and Fry’s, has attracted more investment.
The Rise Fund, part of private-equity firm TPG, led the funding round, with existing investors including the investment arm of Rabobank also taking part.
In a statement, The Livekindly Collective said the investment was “a growth funding round” of US$335m, a pot that includes $135m converted from a prior tranche of funding.
In all, the US-based firm said it has raised $535m in its first year. Known until early 2020 as Foods United, The Livekindly Collective is, through a series of acquisitions, also home to Germany-based meat-free business LikeMeat and UK-based brand No Meat.
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“With the close of this funding round, we are ideally positioned to rapidly scale our model and lead the global consumer shift toward healthy, delicious and sustainable plant-based alternatives,” CFO David Knopf said.
Since its formation, The Livekindly Collective has had Blue Horizon Ventures as a principal shareholder.
Roger Lienhard, the founder and executive chairman of Blue Horizon Group and founder of The Livekindly Collective, said: “In just one year, we have raised a significant amount of capital, which testifies to the urgency of our mission and the enormous investment opportunity it represents. We believe the momentum behind plant-based living will continue to grow in both the private and public markets.”
Last month, The Livekindly Collective announced former Unilever CEO Paul Polman as one of a number of new board directors.
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