just-food has asked its readers for their thoughts on the prospects for their business and the wider industry in 2011.
Readers were polled on a range of issues – including commodity prices, M&A, innovation, sustainability and the emerging markets.

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The full results are below.
| Answer Options |
Response Percent |
| Big improvement |
5.9% |
| Some improvement |
55.8% |
| No change |
14.9% |
| Small deterioration |
18.9% |
| Big deterioration |
4.6% |
| Answer Options |
Response Percent |
| Very confident |
10.9% |
| Confident |
51.9% |
| About the same |
29.7% |
| Less confident |
7.5% |
| Answer Options |
Response Percent |
| Greater impact |
56.8% |
| Less impact |
8.8% |
| About the same |
27.5% |
| Don’t know |
6.9% |
| Answer Options |
Response Percent |
| Yes |
21.9% |
| No |
19.4% |
| On some products |
45.4% |
| Don’t know |
13.3% |
| Answer Options |
Response Percent |
| Yes |
52.8% |
| No |
12.8% |
| It will stay the same |
25.5% |
| Don’t know |
8.8% |
| Answer Options |
Response Percent |
Response Count |
| Health and wellness |
47.7% |
222 |
| Convenience |
29% |
135 |
| Indulgence |
10.3% |
48 |
| Other (please specify) |
12.9% |
60 |
| Answer Options |
Response Percent |
| More pressure from government |
44.6% |
| Less pressure from government |
8.6% |
| More co-operation between government and industry |
34.3% |
| Don’t know |
12.6% |
| Answer Options |
Response Percent |
| Trade players |
21.4% |
| Private equity |
26% |
| Trade and private equity about the same |
26.8% |
| Not sure |
25.8% |
| Answer Options |
Response Percent |
| It will grow |
43.6% |
| It will fall |
7.4% |
| It will stay about the same |
37.4% |
| Don’t know |
11.6% |
| Answer Options |
Response Percent |
| Online |
34.8% |
| Convenience |
25.2% |
| Traditional supermarkets or hypermarkets |
25.4% |
| General merchandise retailers expanding grocery sections |
14.5% |
| Answer Options |
Response Percent |
| Brazil |
17% |
| Russia |
13.2% |
| China |
44.1% |
| India |
25.8% |
| Other (please specify) |
|
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