US cottage cheese maker Good Culture has secured additional funding from existing investor 301 Inc. – the investment vehicle of General Mills.
The company raised a total of US$3m from 301 alongside Cavu Venture Partners and an investment from the Eisner family. Co-founder Anders Eisner is Good Culture chairman.
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Start-up Good Culture first secured funding from 301 and Cavu in March of this year, when the companies supplied the cottage cheese group with $2.1m in capital. This fresh round of investment follows what Good Culture described as an “impressive inaugural year”.
“I am humbled by how fast our brand has taken off. Good Culture is honoured to have such amazing backers to catapult our expansion even more and fund the opportunities we have coming down the pipeline,” said co-founder and CEO Jesse Merrill.
301 Inc. general manager and vice president John Haugen said the investment will enable Good Culture to continue scaling the business. “We’re excited to extend our partnership with good culture through this additional investment as they continue to scale their mission to ignite the nascent cottage cheese category,” he commented.
Good Culture hopes to capitalise on the “real food movement” in the US through its offering of a “thicker and creamier” organic-certified, grass fed, additive-free cottage cheese. Good Culture cottage cheeses currently include a number of varieties, such as strawberry chia, blueberry açaí chia, kalamata olive and classic. The company is stocked by Whole Foods Market, Sprouts, Wegman’s, Meijer, ShopRite and Publix.
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By GlobalDataGood Culture is launching its newest variety – pineapple – at the Natural Products Expo East later this month.
