Greek company Elgeka is to become the exclusive distributor of UK-based United Biscuits’ Nabisco brand snacks and biscuits in Greece as of 3 March.
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Elgeka, which already distributes United Biscuits’ McVities range in Greece, will also be responsible for the marketing, sales and logistics of Nabisco products, reported the Greek News Digest.
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What is the impact of historically high inflation on the UK consumer landscape?
- Why has global inflation returned with a vengeance?
- What is the current inflation situation in the UK?
- What impact is inflation having on UK retail sales?
- What tactics are businesses relying on to tackle the effects of high inflation?
- How are consumers changing their behaviors to cope with the higher cost of living?
- Which industry sectors are most vulnerable to reduced consumer demand?
- How is the government responding to high inflation?
- How long will high inflation last in the UK?
- How can your company survive and thrive in a high inflation environment?
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