The Indian arm of UK confectionery giant Cadbury has decided to change the packaging of its Dairy Milk chocolate range as of January 2004, in the wake of the controversy surrounding reports of insects being found in its chocolate bars.
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Following media reports earlier this month that insects were found in Dairy Milk chocolate sold at a suburban Bombay store, Cadbury India said the infestation was more likely to have been caused by storage conditions at the retail outlet rather than by any infestation at its factories. Nevertheless, the company is taking steps to prevent a similar occurrence.
“While our current packaging of Cadbury Dairy Milk has proved us in good stead for the past 30 years, we believe that this change will strengthen protection to the bar through complete sealing,” Cadbury India managing director Bharat Puri told the Financial Express.
