Bharti Wal-Mart, the US retail giant’s joint venture in India, today (2 February) formally named its self-service wholesale stores BestPrice Modern Wholesale.
Indian conglomerate Bharti Enterprises joined forces with Wal-Mart, the world’s largest retailer to set up a wholesale cash-and-carry business to serve the Indian retail sector in 2007.
Membership registration for the wholesale retail chain has already begun, with a total of 50,000 – 65,000 business owners expected sign up, Bharti Wal-Mart said.
The BestPrice Modern Wholesale stores aim to be a one-stop shop that caters for the day-to-day needs of traders, other retail store owners, the horeca sector, fruit and vegetable resellers and kiranas.
The stores will carry a range of 6,000 to 10,000 SKUs, of which around 90% will be sourced locally in order to keep costs to a minimum.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe first BestPrice Modern Wholesale outlet is scheduled to open in the Punjab sometime this year.
“When we announced the JV in August 2007 year we gave ourselves a window of 18-24 months to launch our first wholesale cash-and-carry store. We are firmly on track,” Raj Jain, MD and CEO of Bharti Wal-Mart, said.
However, the Bharti Wal-Mart is yet to reveal details of planned store openings.
“We have not yet announced the opening date of the wholesale cash & carry operations or their square footage,” a spokesperson for Wal-Mart told just-food.