G. Willi-Food International has revealed it is in “advanced negotiations” to buy a majority stake in Israel-based kosher and halal firm Baladi.


Will-Food, Israel’s largest food importer, plans to buy a 51% stake in Baladi amid rising demand for kosher and halal products.


CEO Zwi Williger said: “The demand for kosher and Halal meat products in the region is steadily rising, in addition Willi-Food intends to ultimately layer Baladi’s product line into our global distribution platform.”