Saiwa
, Italian biscuit producer and subsidiary of French giant Danone, will turn its Alessandria, northern Italy, plant into a major high-tech unit for its European operations.Discover B2B Marketing That Performs
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Yearly production capacity will increase from 22,000 tons to 47,000 tons, and the plant will complete production currently undertaken in France and Belgium. Saiwa will close its 250-worker factory near Milan.
The company’s annual sales are currently around €206m and Saiwa leads the Italian markets for dry biscuits (controlling 47%) and salty crackers (59%).
By Hilmi Toros, just-food.com correspondent

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