Japanese food manufacturer Morinaga Milk Industry Co. has reported its intention of boosting its US tofu business to fulfil a surge in demand for the soy-based foodstuff, which is growing in popularity as a healthy alternative source of protein.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Morinaga has earmarked ¥700m (US$5.93) in joint venture with a US partners to launch production lines for new tofu products. The Japanese group already sells ¥1.8bn worth of tofu products in the US every year, but it hopes to see this rise by 80%, reported Nikkei Weekly.
Soy was one of the first foods to gain official recognition from the US Food & Drug Administration that it can help prevent heart disease, back in 1999, since when its popularity has been soaring.
just-food.com recently published a feature about the health benefits of soy. To read it, click here.
To find out about the benefits of full membership of just-food.com, please visit: https://www.just-food.com/youraccount/subscribe/full.asp
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
