US food major Kellogg is investing in its MorningStar Farms’ facility in Ohio to increase capacity for plant-based products.

The site in the city of Zanesville will be the recipient of US$43m, of which $25m will be invested to upgrade equipment and the remainder will be used to increase capacity, according to a media report, which said the plans will be completed by the end of next year with the addition of 40 new jobs.

While Kellogg declined to confirm those details when contacted by just-food, the Pringles snacks and Rice Krispies cereals owner did offer a statement.

“Expanding the facility will help us continue to meet consumer demand for their favourite plant-based products,” Kellogg spokesperson Kris Bahner said. “We look forward to continuing the tax incentive process to bring this expansion to Zanesville.”

In 2019, Texas-headquartered MorningStar Farms made a commitment to make its portfolio fully vegan as it introduced its new 100% plant-based Cheezeburger.

This year, factors linked to Covid-19 have delayed the launch of the company’s meat-free Incogmeato brand.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.