McCormick & Co. is launching 21 products, including flavoured sea salts, chilli peppers and burger sauce mix-ins.
The company said the new products were based on research suggesting US consumers are looking for bolder, more exotic flavours.
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By GlobalData"Our new products enable consumers to explore bold, more intense flavours at home that they may have seen in restaurants, foods trucks and online," said McCormick executive chef Kevan Vetter. "Spicy, smoky and alcohol-infused offerings – from Grill Mates Smoky Ranchero Marinade to Gourmet Sriracha Seasoning – make it easy to add interesting flavours to favourite dishes, whether you're grilling a burger or making a stir fry."
New products include:
New burger sauce mix-ins
- Montreal Steak
- Brown Sugar Bourbon
- Sweet Mesquite & Caramelized Onion
- Roasted Garlic & Sautéed Onion
Grill seasoning
- Grill Mates Belgian-Style White Ale Seasoning
- Grill Mates Brown Sugar Bourbon Seasoning
- Grill Mates Smoky Ranchero Marinade
- Grill Mates Sweet Onion Steakhouse Burgers Seasoning Mix
- Lawry's Zesty Seafood Marinade with Old Bay® Seasoning
- Lawry's Sweet Asian BBQ Marinade
Flavoured sea salt grinders
- Chipotle Sea Salt Blend Grinder
- Smoked Sea Salt Grinder
- Lemon Zest Sea Salt Blend Grinder
- Sweet Onion Sea Salt Blend Grinder
"Gourmet" chilli seasonings
- Sriracha Seasoning
- Crushed Chipotle Pepper
- Ground Jalapeño Pepper
