Mondelez International has announced the launch of Oreo Thins in Australia.

Oreo Thins are available in Australia in three flavours: vanilla, tiramisu and lemon.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Each 104g pack contains two “bite-sized” packs with seven cookies.

Sara Black, senior marketing manager of Oreo at Mondelez Australia, said: “We’re excited to introduce Oreo Thins to Australian cookie lovers. Oreo has grown 19.8% in the Australian market within the last year, so we believe our fans will love this new crisp and delicate texture of Oreo Thins.”

The range is available at supermarkets nationwide at an RSP of A$2.29 (US$1.75) for a 104g pack.

Mondelez had first launched Oreo Thins in China. In May last year on its first-quarter results conference call, CEO Irene Rosenfeld hailed the product’s success and said as a result, consumers would start to see it “make its way around the world”.

The following July Mondelez International launched the product in the US.