US protein bar brand business NuGo Nutrition is expanding its line of products by launching NuGo Protein Cookies, which it describes as the first and only gluten-free, vegan pea protein cookies.
The Oakmont, Pennsylvania-based firm says the cookies are also OU kosher pareve, and do not contain margarine or soy ingredients.
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NuGo suggests it is the first “major” protein bar brand to launch protein cookies. The cookies contain 16 grams of protein in every package.
David Levine, NuGo CEO, said: “We’re proud to have made a deliciously baked cookie satisfying the consumer demand for plant-based protein products that cater to many lifestyles.
“Consumers who eat gluten-free and vegan can now enjoy the classic cookie flavours they crave, while getting the protein and fibre they need.”
The cookies are available in four flavours: Peanut Butter Chocolate, Double Chocolate, Oatmeal Raisin, and Dark Chocolate Chip.
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By GlobalDataNuGo Protein Cookies will be available at Whole Foods Market across the US in the first instance with other retailers expected to come on stream.
