US food and beverage group Ocean Spray Cranberries has appointed ex-Kraft Heinz man Daniel Cunha as its finance chief.

Cunha was most recently at consumer-focused private-equity firm Tangram Partners, which he co-founded, and was responsible for fundraising, deal sourcing and execution.  

He was previously chief financial officer for H.J. Heinz in North America before it was merged with Kraft Foods Group in 2015 to become Kraft Heinz. After the merger, Cunha was CFO of Kraft Heinz’s snack nuts and beverages unit.

Chief executive Bobby Chacko, who became CEO in 2018, said: “I couldn’t be more thrilled to welcome Daniel to Ocean Spray where he will undoubtedly make an impact as a financial leader with a keen strategic orientation to accelerate the evolution of our cooperative toward a health-and-wellness company. Daniel is joining an Ocean Spray leadership team that is committed to accelerate growth sustainably on behalf of the many generational family farmer-owners.”

Ocean Spray is a cooperative group cultivating cranberries and is owned by more than 700 farmers. It produces fresh and dried cranberries, fruit-based snacks, sauces, juices and supplements from its base in Lakeville-Middleboro, Massachusetts.

Cunha commented: “Ocean Spray was historically built on products with clear health benefits and certainly has a key role in serving consumers in the future, offering them the health-and-wellness products they want. Bobby and his entire executive team recognise the importance of innovation and have made it Ocean Spray’s mandate.”

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