UK-based snacking business Pladis has brought in former Unilever man Sridhar Ramamurthy as its new CFO.
McVitie’s biscuits brand owner Pladis – part of Turkish conglomerate Yildiz Holding – said Ramamurthy will join the company’s leadership team with immediate effect and focus on “driving innovation to increase revenues, improve operating capabilities, capture productivity and enhance profitability”.
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He will report directly to CEO Salman Amin, who only joined Pladis himself in January.
Ramamurthy spent decades at Anglo-Dutch consumer goods giant Unilever. He held key leadership positions in emerging and mature markets, including India, Singapore and the UK. He was finance controller for Unilever’s Asia/Africa region and chief financial officer for its India business Hindustan Unilever.
In the UK he held positions at the Colman’s mustard and Ben & Jerry’s ice cream maker including group treasurer and executive vice president, enterprise solutions.
Amin said: “Sridhar is a seasoned and respected financial executive who brings a deep and wide-ranging array of consumer product expertise and experiences to Pladis as we continue our strategic transformation to grow our company.
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By GlobalData“He has earned a reputation as a strong and versatile leader who has consistently demonstrated the financial and business acumen that makes him uniquely qualified to be our CFO.”
Ramamurthy said: “I am excited to join Pladis at a pivotal time. The company’s strong portfolio of heritage brands has unlimited potential. I look forward to bringing my financial and market knowledge to the company and being a part of a team that will introduce our beloved brands to even more consumers across the world.”
