Balkans retailer Mercator has forecast it will move back into profit in 2014 despite lower sales.

Slovenia-based Mercator, which is lined up to be taken over by Croatian rival Agrokor, has estimated it will post a net profit of EUR339,000 (US$446,000) next year. The result would be a “considerable improvement” over the expected figure for 2013, Mercator said.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

In the first nine months of this year, Mercator ran up a EUR17.6m loss. Revenue was down 3.6% at EUR2.06bn as Mercator quit Albania and Bulgaria, plus closed stores in other markets.

Mercator, runs a variety for store formats across five regional markets, forecast sales of EUR2.67bn in 2014, 3.5% lower than the result it expects this year. It said closing unprofitable stores, exiting “non-strategic markets” and “persistently harsh economic conditions”.

The retailer said it expects to spend EUR58.9m in 2014 on refurbishing stores and acquiring new space.

Last month, Slovenia’s competition watchdog gave the green light to Agrokor’s plan to buy 51% of Mercator. Croatia’s anti-trust authorities are still scrutinising the deal.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact