Spanish chocolate manufacturer Natra is looking to target the on-the-go market with the launch of a line of slabs for the European and Asia markets.
The 40g chocolate slabs are for the private label market and will be available in five variants: black chocolate; milk chocolate; milk and hazelnuts; milk, raisins and nuts; and candy filled.
Go deeper with GlobalData
Natra said it is hoping to target the growing demand for on-the-go foods with the launch, as well as the market for healthier products. As a result, a no-added-sugar variant will be included in the new line, it said.
A spokesperson for Natra told just-food the product is currently in production and has “received a lot of interest”. It will be offered to European and Asian customers initially, the spokesperson said.
“Natra already had a 100g chocolate slabs range with no-added-sugar in its product portfolio, but the increase in demand from customers and evolving consumer trends have been clear drivers for the new on-the-go launch,” Natra said in a statement.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
