US protein snacks firm Stryve Foods has announced a number of key executive appointments, including the promotion of Jaxie Alt to a shared chief executive role with CEO Gabe Carimi.

Alt has been at Dallas-based Stryve Foods since March last year, serving as the beef biltong maker’s head of marketing. She previously worked at beverages firm Keurig Dr Pepper. In her new role, Alt will continue to oversee the marketing functions, along with sales and human resources.

Meanwhile, Billie Winkle joins Stryve Foods has chief financial officer, accompanied by Alex Hawkins as the new head of operations.

“I’m thrilled about the team we’ve assembled to help Stryve grow,” said co-CEO Alt. “As consumer interest in healthy eating continues, and awareness and understanding of biltong expands, I believe we now have the leadership team in place to reach our goal to help America snack better.”

CFO Winkle was previously vice president of accounting, tax and treasury at toys business KidKraft, while COO Hawkins was most recently a principal investor at Rosewood Private Investments.

In April last year, Stryve, set up in 2017, revealed it had raised US$16.5m in a Series B investment round.