The planned sale of Barry Callebaut’s European consumer chocolate business to Spanish group Natra has fallen through, the Swiss chocolate maker said today (9 September).

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In March, Callebaut signalled its desire to focus on business-to-business chocolate by offloading its consumer chocolate division Stollwerck to Natra.


Under the initial agreement, Callebaut planned to take a minority stake in Natra but the Swiss firm told just-food in May that talks were still being held on what was a “complex transaction”.


Today, however, Callebaut announced that the negotiations had come to an end after the two sides failed to agree on a valuation.


Chairman Andreas Jacobs said: “Our strategic decision to exit the consumer chocolate business remains unchanged. However, we are under no time or financial pressure. We will carefully analyse all strategic options to find the best possible solution.”

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