Next Wednesday, the UK Competition Commission will hold its public hearing into the fight to buy the Safeway supermarket group.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


A formal offer has been made by William Morrison, while bids are also thought to be forthcoming from Tesco, Wal-Mart’s Asda subsidiary and Sainsbury’s.


The meeting is expected to be attended by senior figures from the supermarkets keen to buy Safeway, as well as suppliers and consumer representatives, reports the Financial Times.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact