UK bakery firm Greggs has said it has appointed Bill Wadsworth as its new technical director.

In the newly created role, which is based at the company’s Newcastle headquarters, Wadsworth will be responsible for the development and implementation of strategy and policies regarding all technical operations within the business, reported The Journal.

Wadsworth has previously been employed as technical director of Iceland Foods and Express Dairies.

“The creation of this role of technical director highlights the importance we attach to maintaining a continuous flow of new and improved products and services that reflect customer expectations and their changing tastes,” Greggs’ managing director, Sir Mike Darrington, was quoted by The Journal as saying.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.