Kerry Foods is expanding its Mattessons Fridge Raiders range with the launch of two more flavours.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The launch of Sweet Chilli and Southern Fried, which will appear in stores at the end of April, comes amid a packaging revamp for the range.
Marketing controller David Warren claimed the range had enjoyed “phenomenal growth” and the new packaging would attract new consumers to the brand.