Kraft Foods UK has extended its Cadbury and Philadelphia collaboration to include a new snacking product.

Philadelphia with Cadbury Snack features Light Philadelphia blended with Cadbury milk chocolate and mini oat biscuits for dipping.

Kraft said it is hoping to build on the success of its Philadelphia with Cadbury product launched in January, which to date has achieved GBP6.5m (US$10.3m) in retail sales.

Philadelphia with Cadbury Snack packs are priced at GBP0.69, with 15 outers per case.